CLIMATEtech
The Go-to-market system
for Climatetech
We help founders design and build commercialization systems that turn promising innovation into trusted companies – and predictable revenue. Revenue relies on three key drivers: demand, understanding, and trust.
Define Market Demand
Position your company so that potential customers and investors immediately understand what you do and why it matters.
Create Understanding
Translate complexity into clear narratives that resonate with investors and prospective customers.
Earn
Trust
Build the credibility signals that decision-makers require before they'll adopt, purchase, or invest.
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![Possibility Ocean]()
Possibility Ocean
We founded and launched a first-of-its-kind summit to tackle the challenges of a fragmented ocean data ecosystem and redefine the future.
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![SeaAhead]()
SeaAhead
We’ve partnered with SeaAhead for over eight years to develop the bluetech innovation ecosystem and build their reputation as an industry pioneer.
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![VINCI VR]()
VINCI VR
We helped VINCI turn custom VR builds into a scalable product, crafting a narrative and website that sells offshore wind training at every touchpoint.
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![BES]()
BES
After a decade in business, BES was ready for exciting new expansions. We worked with them on a rebrand that builds on their deep history while positioning them for growth.
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![FreightFlows]()
FreightFlows
Instead of chasing skeptics, we built a tech-forward brand for FreightFlows to attract early adopters who are leading the shift in the maritime industry.
Why CLIMaTEtech Founders Face Unique Commercialization ChallengeS
Climatetech buyers are risk-averse and there is limited capital expenditure in the ecosystem. A potential customer needs to see how your innovation brings immediate and long-term solutions. Here's what we see, and how we help.
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Climatetech is an emerging sector, and the rules are being written as people build this industry. As a founder, you're not just entering a market — you're creating your own category.
We help you build the brand that defines your category, so the market recognizes you as the standard, not the alternative.
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Your buyers feel the problem, but they don't have the language to describe it, let alone a playbook to solve it. There's no established category to point to, no muscle memory for buying what you sell. They need to build internal understanding, find budget, and align stakeholders before a single deal moves forward.
We develop the commercialization system that closes the knowledge gap, aligns stakeholders, and builds the trust that drives sales.
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Climatetech needs more capital than other high-growth sectors and takes twice as long to scale. Founders find themselves in a structural gap: too capital-hungry for VC, not yet cash-flow-positive for PE, too early for banks. The capital exists, but it's never had to work together before.
We build the fundraising system that translates your story so it lands with every funding partner at the table.
Why Giant Shoulders for CLIMATETECH?
Giant Shoulders exists to close the gap between what your technology can do and what the market believes about your company. We've worked inside the climatetech ecosystem long enough to understand these evolving dynamics — and to build systems that overcome them.
We're not a generalist agency learning your industry on your dime. We focus on companies in climatetech because we know the climatetech ecosystem, buying cycles, and level of trust required to win.
We've helped climatetech founders from pre-seed to growth stage. We know what works because we've built it.
