ABOUT US

WE HELP INNOVATORS TIP THE SCALES

We’re a commercialization design agency made up of founders, operators, and creatives, and we’re passionate about helping mission-driven innovators grow extraordinary businesses.

Mission-driven innovators aren't waiting for permission. They're building solutions the world urgently needs, and they need partners who can catch their vision and match their ambition.

Our passion is working with startups who want to create something bigger than themselves. We help them go to market and build sustainable businesses so they can create the impact they seek.

OUR MISSION

Tipping the scales toward a better future for health, communities, and the planet.

OUR Founding STORY

Harnessing the THREE-HEADED MONSTER.

I started my career as an officer in the Singapore Army, where excellence and systems are non-negotiable. Then I went to art school, where I was surrounded by creative people with bold ideas. Then I graduated with a design degree… right into the 2008 recession. 

And that’s when I learned a truth that changed everything. You can have an idea that could change the world and great marketing that lets everyone know about it, but without a sustainable business model, you’ll never see the impact you want to create.

This is why I started Giant Shoulders.

We built our agency on the belief that mission-driven innovators needed the support of the whole three-headed monster to succeed: operations, creativity, and business, working together to shift the balance and create a lasting impact.

YOUR PARTNERS IN CHANGE

Our team brings together ops, creativity, and business expertise from a wide range of backgrounds. Together, we can take your business from idea to impact.

OUR CORE TEAM

Tino Chow
Founder & CEO

Nicole Eckerson
Partner & Ops Director

Daria Nikolaeva
Creative Strategist & Design Partner

Iuliia Konopleva
Design & Illustration Partner

Jen Yokel
Office Manager & Content Writer

“We love working with Giant Shoulders. They get what we need – seeming to know what we need before us. They are a key part of our team, thoughtful, detail-oriented, and always on time.”

Alissa Peterson, Co-Founder & Executive Director of SeaAhead

OUR ADVISORS

Carrie Chatterson
Founder & Creative Director, CC:S

Kelsey Parks
Co-Founder & COO, Psyche Digital

Joseph Rafferty
3x Hospital CEO

Jesse Strawbridge
Agency Sales & Co-Founder, Toplogy

Austin Walters
Managing Partner & Founder, SpringTide Ventures

Brian Morley
Go-to-Market Expert & Chief Marketing Officer, Native Orthopedics

Kate Ishay
Founder & CEO, Psyche Digital

OUR CREATIVE NETWORK

John Bates
Executive Communication Partner

Jake Camara
Web Development Partner

Photograph of Brett Johnson

Dana Guterman
Content Strategist & Writing Partner

Brett Johnson
Marketing Strategy Partner

Photograph of Laura Sorenson.

Nick Rock
Strategy & Design Partner

Laura Sorensen
Pitch Coach & Design Partner

Lauren Sun
Design Partner

Mike Valdes
Strategist & Pitch Coach

Scott Indermaur
Video & Photography Partner

Dorothy Fee
Content Strategist & Writing Partner

Janette “Wing” Chi
Design Partner

“Working with Giant Shoulders feels like working with a team of fellow co-founders. They are as dedicated as you are and bring a variety of expertise you would be hard pressed to find anywhere else.”

RAJ BHANDARI, FOUNDER OF HSCODES

Jasmin Plouffe
Pitch Coach & Design Partner

Ehlayna Napolitano
Content Strategist & Writing Partner