PRODCT
crafting a medtech consulting brand with heart
Prodct is a medtech consultancy that is building up leaders who work on world-changing ideas. We collaborated with their founders to shape a brand that truly expresses their unapologetic personality.
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challenge
Prodct’s founders have been on a journey of discovering their passion and who they want to serve. Their growing business needed a cohesive brand that captures who they are and attracts the right audience.
INSIGHT
Discovering your unwavering truth is the foundation you need to build a great brand. You have to be clear about your truest self so you can confidently connect with your ideal clients.
IMPACT
Prodct’s founders are unapologetic about who they are. We created a brand that showcases their personality, communicates their relationship-driven approach, and only attracts clients they want to work with.
01 / Strategy
Building a people-first brand.
Prodct’s founders are serial entrepreneurs who believe the only way to change the world is through people, not just ideas. They have spent years discovering the work they love most – guiding early-stage medtech companies toward greater success.
As their people-first idea gained traction, so did their consultancy. To support their growth, they needed to take a step back, identify what makes them unique, and codify their identity. We worked with them on a brand strategy designed to “show, not tell” how they put client relationships first and help medtech leaders unlock their full potential.
02/ Minimum viable branding
Creating authentic brand design.
Every aspect of Prodct’s visual brand captures their unapologetic personality. By focusing on relationships and unexpected design elements, their brand is built to stand out in a clinical industry.
SERVICES RENDERED
Brand Strategy & Positioning
Brand Identity
Web Design & Development
PROJECT TEAM
Tino Chow / Brand Strategy
Hattie Ninteau / Brand Strategy
Taylor Chandra-Axtmann / Brand & Web Design
Mike Valdes / Strategy & Project Ops
Iraci deBrito / Project Management